What I’ve noticed with Schneider Electric is their level of content and engagement on Linkedin, they have what appears to be their branded official content and then they have their staff posting on Linkedin also covering work and social issues. What I find so interesting and think is really great is how many of their staff post, I really enjoy the official communication and then the authentic communication from their staff. From an outsiders perspective it appears that staff engagement and appreciation at Schneider is high and it really does have me paying attention to the next Schneider post! This brand to me stands for something and have made the “electric” segment fun and engaging. hashtagmarketing hashtagschneider hashtagcommunication hashtaginnovation